Orangebox designs and builds websites that are search engine optimised.
Search engine optimisation (SEO) is not just about keywords and links. Web page ranking is affected by ALL of the content on the page.
A well rounded site, with interesting content and useful resources will attract credible links — and these will 'naturally' improve your page ranking.
Key Factors for SEO
When producing a website, the key factors for SEO are (in order of importance):
1. Quality of the site, especially the text (perfect spelling, etc)
2. Inbound links (as many as possible from credible sources, preferably high page ranked sites)
3. Changing content (ideally, once a week)
4. Keywords mentioned where relevant (but not spammed)
5. Optimised TITLE tags
6. Clean, fast code
High value content
We will always aim to make your website as original and compelling as possible. For your website to reach your target audience, it needs to deliver high value content that is relevant and informative.
The site map layout should be structured to make browsing easy and enjoyable. We take your content, then plan the web pages and links to take visitors as directly as possible to the important information on the site (preferably in a couple of clicks).
About our web design and SEO services
Websites built by Orangebox are technically search engine optimised, built to run with clean, fast code. We proof read text content and offer our clients SEO copywriting services to edit and improve their text, also making decisions on where to text links should be included.
We know that are no 'quick fixes' or shortcuts when it comes to achieving high page ranking or improving a website's SEO. Unless you are offering a unique product or service, you will be up against fierce competition.
Orangebox uses ethical SEO techniques and takes care to act responsibly on behalf of site owners, aiming at all times to provide clients with the best in web design services.
Our role and responsibilities to our web clients includes:
• Providing good quality websites designed to appeal to target markets
• Correcting any fundamental problems with architecture, accessibility, usability as they occur
• Writing or rewriting the content (when requested to do so) to ensure suitability for the target markets
• Making good use of the available robots standards
• Marketing the site using links designed for people to see and follow
• Obeying the terms of service of the search engines and directories that the site is submitted to
SEO reviews and web development
An SEO review, carried out at 6 monthly or 12 monthly intervals, serves to audit a website from a 'search engine marketing' perspective.
As websites are unique, each review is different. A review may include all or some of the following:
- technical review
- navigation review
- page structure review
- search engine visibility review
- usability review
- initial keyword analysis
- website development recommendations
- marketing/advertising recommendations
The cost of the review depends on the number of pages to be reviewed.
Where website development recommendations need to be carried out, we would provide detailed proposals and costings. The costs involved in implementing all of the recommendations would be worked out depending on exactly what is involved and the time this would take.